See Lea Seydoux’s First Campaign for Louis Vuitton Read

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Lea Seydoux stars in her first campaign for Louis VuittonLea Seydoux stars in her first campaign for Louis Vuitton

First announced as a brand ambassador for Louis Vuitton in January, French actress Lea Seydoux fronts her first campaign for the brand’s ‘Spirit of Travel’ series. The French luxury brand set the advertisements at a luxury ranch called, Cuadra San Cristóbal in Mexico, according to WWD.


LEA SEYDOUX – LOUIS VUITTON 2016 HANDBAG CAMPAIGN

First named a brand ambassador in January 2016, Lea Seydoux poses for Louis Vuitton's Spirit of Travel campaignFirst named a brand ambassador in January 2016, Lea Seydoux poses for Louis Vuitton’s Spirit of Travel campaignLea Seydoux poses at the Cuadra San Cristóbal in Mexico for Louis Vuitton's 2016 Spirit of Travel campaignLea Seydoux poses at the Cuadra San Cristóbal ranch in Mexico for Louis Vuitton’s 2016 Spirit of Travel campaignLea Seydoux models aviator sunglasses from Louis VuittonLea Seydoux models aviator sunglasses from Louis VuittonLea Seydoux poses with Louis Vuitton's Capucines bag

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Louis Vuitton’s First Fashion Campaign with Lea Seydoux

Louis Vuitton News

For Louis Vuitton‘s latest pre-fall 2016 “travel” campaign, the photoshoot was shot at Cuadra San Cristo Cristóbal, a luxurious modern ranch in Mexico, which was conceived by Mexican architect and engineer Luis Barragán. As far as the star in this campaign, the design team at Louis Vuitton cast stunning French actress Léa Seydoux to work with for the first time, but hopefully not the last. She was able to easily break into character here, as she was asked to play as a “daring, confident heroine who is constantly on the move,” but there is still that lovely edge of sweetness that pushes through to part away the potential harshness.

Louis Vuitton's First Fashion Campaign with Lea Seydoux

Most recently known for her leading Bond Girl role in “Spectre,” the latest James Bond film, the role she was asked to fulfill was most fitting for her talents. It also doesn’t stray from her roles in past films, such as “Inglourious Basterds” and “Mission: Impossible – Ghost Protocol.” She has appeared in many other critically acclaimed films that show off other sides of her acting, like her role in “The Grand Budapest Hotel,” “Blue is the Warmest Colour,” and even “Midnight in Paris.” But by far one of Lea Seydoux’s most noteworthy roles is her position as brand ambassador for Louis Vuitton, among the likes of Alicia Vikander, Doona Bae, Jennifer Connelly, and Michelle Williams, who have all served as the same. She first appeared for the brand at the Los Angeles UNICEF Ball last January, and frankly we feel it’s about time they were able to feature her in a campaign shoot!

Due to the outdoor setting, the wind adds a whole volume of life to the photoshoot, which serves both to the sweetness of Seydoux’s short blonde hair and the daring, almost commanding nature of her presence. To further the outdoorsy ranch image, there is even a horse that periodically appears in a shot, amid the bright pink walls of the ranch.

All put together by associates of the label, Patrick Demarchelier photographed the Lea Seydoux’s first Louis Vuitton campaign, Paul Hanlon styled the perfectly suited hair, Hannah Murray gave the impeccable natural makeup looks, and the ads themselves were styled by Marie-Amélie Sauvé.

Lea Seydoux for Louis Vuitton 2016 Campaign

Lea Seydoux for Louis Vuitton 2016 Campaign

Since this is a travel campaign, the ad features a plethora of handbags perfect for that woman on the go, but the focus is still slated on the fabulous clothes offered for the season. The photos showcase the dark and light sides of the collection, from a fun zippered mini skirt to slightly bohemian prints, and then from there to edgy black pieces that require a more commanding presence. But, being the multitalented woman she is, Seydoux was able to pull it off in one, slightly eccentrically set, photoshoot.

The campaign is set to be delivered this Friday in Vanity Fair U.K., before being released internationally in June and July issues of various magazines.

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10 Things You Might Not Know About Louis Vuitton’s Iconic Handbag History

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Louis Vuitton sues Korean restaurant for using the brand name to sell chicken

Louis Vuitton News

Louis Vuitton chicken

After the initial lawsuit, the restaurant owner –identified only by the family name Kim- changed the name of the restaurant to ‘chaLouisvui tondak’ but Louis Vuitton were not satisfied and made another complaint resulting in the final fine.

Brands are getting increasingly protective of their brands and logos. Quartz reported that Rolex and Faberge have also taken legal action against restaurants that have used their names.

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LOUIS VUITTON FALL WINTER 2016 RUNWAY BAG COLLECTION

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Louis Vuitton’s Fall/Winter 2016 Bag Runway Collection did not fail to disappoint with drool-worthy, jaw-dropping bag pieces. Nicolas Ghesquière, the creative director behind this favorite French fashion powerhouse, knows his game so well that his mastery of his craft is all evident and visible from each bag piece. Ever since he appeared in the fashion scene and handled LV since 2013, he is seen being all-hands in making the brand adaptable so as it could cater to the millennials as well.

For the Fall/Winter 2016 Bag Runaway Collection, LV lovers and fans will definitely be mesmerized by the big range of handbags from crocodile totes, tiny backpacks, holographic trunks to the traditional leopard prints. There is this small bucket bag that has captured our hearts and attention for it is something we’ve never seen before.

A unique design, this bag is seen sporting the famous monogram LV logo + some classic black color. For the luggage box bag, it took its inspiration from the iconic LV classic luggage. A short history recap, LV had its humble beginnings in 1854 when Vuitton himself introduced his trunks with trianon canvas.

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LOUIS VUITTON’S FALL 2016 BAGS INTRODUCED NEW SHAPES AND PRINTS

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